How Ideas Can Tank Your Coaching Business

Let’s talk about why heart-centered coaches sometimes struggle to get the clients and income they want and then get frustrated with their business so that you can totally fix this problem!

First of all, this is totally normal.

Being an entrepreneur isn’t always easy, and there are a LOT of programs that offer business building help that doesn’t help heart-centered coaches.

But…there are some really straightforward reasons that we heart-centered fold sometimes struggle to attract clients.

Today we’re going to focus on the deadly enemy for all heart-centered coaches: Ideas. 😂

The problem with ideas is that we’re all really good at getting them. Lots of them.

They all seem compelling, fun, and good.

And, when something isn’t working in our business, what do we do?

See if we can think of a new idea.

This is what often kills businesses.

New ideas don’t attract clients. New programs, new offers, new things…they don’t attract clients. They give you a new pile of work to do on top of what you were doing.

Or, they confuse your audience and even slow down your client attraction!

I get it, because I’ve been known to attempt to idea my way out of a problem, too.

So, if ideas don’t work, what does?

Improving your messaging.

Anytime something isn’t working in your business, the first question needs to be this: What is NOT clear in my messaging? What needs to improve about my messaging?

It could be that you simply need to message your audience more often.

Or it might be that your messaging isn’t clear enough.

It might be that you haven’t given your audience a compelling reason to get started with you right now.

Or maybe it’s that you need to create ways for people to get on your email list so you can message them!

It’s so tempting to try to make your business work better by simply implementing all those ideas, but without any feedback or a sounding board, every idea sounds like a good one. 😂

My suggestion?

Take that urge to create, that urge to innovate, that desire to get new ideas, and direct it toward your messaging. Get creative, innovative, and experimentive with your messaging! Try stuff. Do stuff. Play.

Don’t create another new program or a new low-ticket offer.

Sell your signature program! Your signature program is your ticket to $10K plus months!

Stay the course.

And, if you’re feeling uncertain about how to create compelling messaging because you’re not sure what your focus should even be, I can help.

In my group program, we’ll not only clarify your message and get your creative mind flowing in the right direction, but we’ll also design or upgrade your signature program so that it can effectively get you on the path to consistent $5K, $10K, and higher months.

I’ll use my intuitive gift, the Celtic Seer, to see your money-making path and help you streamline all your efforts in that direction.

You can learn more about my group program here.